Brand and Creative Development

Shealy Electrical Wholesalers  

 

January 2011 - Present (5 years, 2 months) | South Carolina and North Carolina Areas

 

​Leads the creative vision and design aesthetic for the company with the overall marketing and company strategy in mind. Creative responsibilities include conceiving, developing, and designing innovative creative materials that drive, elevate, and evolve the brand. Materials include print, online, marketing collateral, catalogs, brochures, logos, packaging, display graphics, in-house videos and special projects.

 

 

Marketing, Training, and Merchandising Specialist

Shealy Electrical Wholesalers  

 

February 2007 - January 2011 (4 years) | South Carolina Area

 

Assist with leadership and development initiatives for the company to ensure organizational training and marketing objectives were achieved. These initiatives include product training, New Hire Orientation, specialized training and the development of online programs. Designed merchandising programs for the company based on sales goals and demographics.  Responsibilities included, but were not limited to:  

 

• Design and maintenance of company intranet site.

• Develop marketing collateral for company.

• Track and monitor staff progress toward objectives through the online learning center and communicate results to appropriate Management teams.

• Implement customer appreciation events across the State of South Carolina whose objectives and/or goals are to further develop the relationship with our constituents.

• Provide leadership in design and implementation of sales floor logistics for all Shealy locations through product merchandising.  

• Promote products and services through a variety of marketing avenues.

 

 

Operations Manager

Logan Raye Salon and Spa

 

August 2004 - February 2007 | Columbia, South Carolina Area

 

Devoted efforts to the day-to-day operations of the business while developing a strong and successful background in interpersonal skills, financial management, customer service, team building, problem solving, conflict resolution and communication skills.

 

• Designed marketing and menu materials

• Policy and procedural document preparation

• Scheduled and supervised a staff of 30 employees 

• Organized special events